Bhubaneswar : Odisha Chief Minister Naveen Patnaik inaugurated the Koraput Coffee Cafe on the International Coffee Day today and dedicated e-commerce platform (Koraputcoffee.org) to promote Koraput Coffee across the globe.
The state government is also planning to set up a number of such cafes across the country, which will help in establishing the brand and transforming the lives of the local coffee cultivators.
Koraput, located at a height of 3,000 feet above sea level, is ideal for coffee cultivation due to its cool climate and rainfall.
This homegrown coffee a single origin 100 percent Arabica coffee will be competing with the specialty coffee market in near future.
Inaugurating the coffee cafe the Chief Minister said , “I am glad, in just two years Koraput coffee has carved a niche for itself. For the benefit of tribal livelihood, my government has undertaken multiple initiatives for the promotion of Koraput Coffee. In addition to marketing of Koraput coffee by Tribal Development Cooperative Cooperation of Odisha Limited. This year Coffee Development Trust at Koraput has taken up to 300 hetares of new and old coffee plantations.’’
Tribal Development Cooperative Cooperation of Odisha Limited.Managing Director Mansi Nimbalkar said the new product line Tiger Bright is already catching the eyes of everyone.
‘’Many international buyers are approaching us for bulk purchases. I am sure this will help our tribal growers to fetch the competitive prices.” She said.
In a major boost to the home-grown Coffee brand, recently, Tata Coffee has agreed to market coffee grown in the Koraput district in national and international markets, TDCCOL, she said.
