New Delhi: The center has decided to train at least two members of the personal staff and social media team of all Union ministers for the effective usage of social media platforms to disseminate information regarding the government programs and policies to the general public at large, it was announced on Wednesday.
MyGov CEO Abhishek Singh has written to the offices of all union ministers to nominate two members from their personal staff and social media teams to attend the training session. The workshop on December 4 will be a day-long affair of citizen engagement, wherein important dignitaries and industry partners will provide training to around 150 staff members of the ministers.
“We are still a large force on all digital platforms but parties like the Congress, Samajwadi Party and RJD have also gained ground on it. They have posed a challenge to us. So this training would provide us how smartly and effectively we can engage with the people” an official said.
The decision taken to conduct workshops on social media communications comes amidst the government facing tough challenges from the opponents on different social media platforms, including Twitter, Facebook and Instagram among others.
There are currently 78 ministers in Narendra Modi’s government. The workshop will be the part of the Ministry of Electronics and Information Technology’s MeitY as a part of “Aazadi ka Digital Mahotsav”, to be celebrated from November 29 to December 5 in the national capital.
“The program of December 4 includes workshop and Social Media communications with focus on improving the impact and outreach of Government communication” the statement said.